Healthcare Services

Six service lines.
One operating partner.

Independent practices, PE-backed groups, and healthcare real estate — each with distinct challenges that compound when addressed in isolation. Axiom provides the consulting infrastructure to work them as a system.

The System

Every engagement uncovers the next one.

An insurance alignment assessment reveals a Medicare-heavy panel — that's an RPM candidate. An RPM onboarding surfaces care coordination workflow issues — that's a management consulting engagement. A PE due diligence finding creates a post-close value creation plan that needs capital.

We don't manufacture cross-sell. The data surfaces it. When a single partner understands the full operational picture — payer mix, patient panel, real estate, capital structure, workflows — the recommendations compound rather than conflict.

6
service lines
TX
all major metros
100%
data-driven entry
1
operating partner
01 / 06

Insurance Alignment & Panel Intelligence

Revenue Optimization

Most independent practices are leaving six figures on the table because they're not credentialed with the dominant payers in their zip codes. They don't know their payer mix is misaligned because no one has ever shown them the data.

We pull CMS enrollment data, NPI registries, and census demographics for every zip code in the practice's trade area. We map which carriers are dominant, which the practice is credentialed with, and where the gaps are. Then we build a credentialing and panel optimization strategy that captures the revenue the practice is currently routing to competitors.

The assessment alone typically identifies $150K–$400K in unrealized annual revenue for a 3–5 provider group. The 12-month Growth Engine engagement executes the strategy: credentialing applications, payer contract negotiations, panel composition monitoring, and quarterly re-analysis as the market shifts.

Data sources: CMS provider enrollment, NPI registry, commercial payer directories, census demographics, practice management system data.

Entry Assessment
$2,500 INTRODUCTORY
Panel Strategy Assessment — payer mix analysis, gap identification, revenue opportunity quantification. Delivered in 2 weeks. The data is yours regardless of next steps.
Growth Engine Engagement
12-month partnership. Credentialing execution, payer negotiations, ongoing panel optimization, quarterly market re-analysis. Engagement terms discussed after assessment delivery.
Common Cross-Sell
RPM Management Consulting
Learn more →
02 / 06

Remote Patient Monitoring

Delivered via Digi-Health Tech Solutions

Full turn-key RPM program management — not software, not devices, a complete clinical operation. We manage the entire lifecycle: patient panel analysis, eligibility verification, enrollment, device deployment, daily clinical monitoring, escalation protocols, billing optimization, and payer reporting.

Your practice focuses on patient care. Your physicians review alerts and maintain clinical oversight. Everything else — the infrastructure, the compliance, the documentation, the billing — runs through our care coordination team backed by an AI-powered clinical intelligence platform.

CMS RPM/RTM spending exceeded $910M in 2024 with approximately 10% rate increases for 2026. The reimbursement playbook mirrors the EHR transition: incentivize early adoption, reward infrastructure, penalize inaction. Practices building RPM programs now gain a compounding advantage that late movers cannot replicate.

Programs supported: RPM, RTM, CCM, BHI, APCM, PCM, TCM — five or more stackable programs per patient for practices that qualify.

Revenue Potential
$86K–$1.06M+ / year
Depending on practice size (3–12+ providers), enrollment rates, and program stacking.
3
providers
$86K–$252K
8
providers
$242K–$706K
Timeline
Panel to Revenue in 60 Days
Free panel assessment → enrollment → device deployment → monthly recurring revenue. 99453 billing begins immediately upon enrollment.
Common Cross-Sell
Insurance Alignment Management Consulting
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03 / 06

Mergers & Acquisitions Consulting

Strategic Growth & Recapitalization Advisory

For healthcare organizations pursuing growth through acquisition, recapitalization, or strategic partnership — and for those positioning themselves as attractive acquisition targets. We build the analytical infrastructure that institutional capital expects to see.

M&A for strategics seeking to expand through acquisition requires more than a broker. It requires focused acquisition campaigning: identifying targets that fit the thesis, building the financial models that justify the investment, conducting operational diligence that surfaces risk before the LOI, and structuring the narrative for investors and lenders.

For practices exploring recapitalization — bringing in growth capital without full exit — we prepare the business the way a sophisticated capital partner expects to find it. Clean financials, specific deployment plans, market data supporting the expansion thesis, and a clear path to return on invested capital.

The M&A process itself frequently reveals operational gaps — revenue cycle inefficiency, payer mix misalignment, staffing model dysfunction — that should be addressed before or alongside a transaction. We surface these proactively rather than letting a counterparty's diligence team discover them.

Services
Buy-side: Focused acquisition campaigning, target identification, operational diligence, financial modeling, deal structuring.

Sell-side: Practice positioning, financial preparation, market narrative development, buyer/investor identification.

Recapitalization: Growth capital advisory, investor materials, use-of-funds architecture, capital deployment planning.
Ideal Profile
Healthcare organizations with $3M+ annual revenue. Specific growth thesis with identifiable targets or clear capital deployment plan. Organized financial records. Direct access to decision-makers.
Common Cross-Sell
Management Consulting Insurance Alignment PE Due Diligence
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04 / 06

PE Operational Due Diligence

Value Creation Architecture

When a PE firm acquires a healthcare platform or practice group, the standard financial diligence misses the operational picture. We provide the healthcare-specific operational due diligence layer: payer contract analysis, reimbursement risk assessment, staffing model evaluation, revenue cycle integrity, compliance posture, and digital maturity scoring.

We apply the same Friction Coefficient methodology from our Digital Transformation framework — measuring the target's operational leverage and quantifying the transformation opportunity. The coefficient becomes a key input to the investment thesis, demonstrating that EBITDA expansion is achievable beyond traditional cost-cutting.

Post-acquisition, the ODD findings convert directly into a value creation execution plan. Quarterly performance reviews align with PE reporting cycles. The language is ROI, payback periods, and EBITDA attribution — the metrics investment committees expect.

Engagement Structure
Diligence → Value Creation
Pre-close: Operational assessment, Friction Coefficient baseline, risk identification, transformation opportunity sizing.

Post-close: Five-phase roadmap execution, sprint-based implementation, quarterly performance reporting, EBITDA expansion tracking.
Common Cross-Sell
Management Consulting M&A Advisory Digital Transformation
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05 / 06

Medical Real Estate & Tenant Representation

Commission-Based

Landlords and developers with medical office buildings need healthcare tenants. Healthcare practices looking to expand need the right space in the right trade area. We sit in the middle with data that neither side typically has.

Our Medical RE Gap Analysis identifies specialty shortages by property trade area — using CMS provider data, census demographics, and NPI registries to determine which medical specialties are underserved within a given radius. This turns a vacancy into a targeted recruitment campaign rather than a generic listing.

For practices evaluating expansion, we provide the same demographic and competitive intelligence in reverse: which locations have favorable payer mix, underserved patient populations, proximity to complementary services, and landlords offering competitive tenant improvement allowances.

Engagement Model
Commission-Based
Entry: Market Analysis Brief commissioned by landlord/developer.

Full: Commission on lease value. Aligned incentives — we earn when the deal closes.
Property Criteria
Active vacancy in medical office building. High-growth suburban corridor. New construction or Class A renovation with TI allowance. Proximity to hospital or complementary medical services.
Learn more →
06 / 06

Management Consulting

Operational Advisory

For practices with identifiable operational dysfunction — revenue cycle leaks, staffing model imbalances, workflow bottlenecks, technology debt, or leadership transitions — that need structured intervention rather than another software subscription.

We operate as a fractional COO: diagnosing operational gaps, building the fix, implementing it, and measuring the results. The engagement is scoped to the problem, not padded with unnecessary deliverables. If the issue is revenue cycle, we fix revenue cycle. If it's a staffing model that can't scale, we redesign the staffing model.

Management consulting is frequently the engagement that surfaces after another service line opens the door. An insurance alignment assessment reveals workflow chaos beyond payer mix. An RPM onboarding exposes care coordination gaps. A PE ODD report identifies operational dysfunction that needs a hands-on fix. The consulting engagement addresses what the data uncovered.

Engagement Model
Monthly Retainer or Project-Based
Scoped to engagement complexity. 2+ providers minimum with identifiable operational challenge. Terms structured after initial diagnostic.
Common Triggers
Revenue cycle dysfunction. Recent ownership change or leadership transition. Rapid growth outpacing infrastructure. PE post-acquisition integration. Margin compression despite stable revenue.
Common Cross-Sell
Insurance Alignment RPM Digital Transformation
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The Data Advantage

Proprietary data stacking that software alone can't replicate.

Every service line draws from the same proprietary data infrastructure — CMS enrollment data, NPI provider registries, commercial lease databases, census demographics, and payer mix analytics. Layered together, they produce intelligence that no single data source provides alone.

A software platform can show you a dashboard. It cannot tell you that the three-provider practice in zip code 77494 is under-credentialed with the dominant MA carrier, has 200+ patients eligible for RPM, is leasing space in a building where we represent the landlord, and is operationally structured in a way that PE firms are actively acquiring. That's data stacking. That's the Axiom advantage.

CMS ENROLLMENT DATA
Provider credentialing status by carrier and geography. Panel gaps. Enrollment trends.
NPI REGISTRY
Provider specialty, location, group affiliations. Competitive landscape mapping.
COMMERCIAL LEASE DATABASES
Medical office vacancy rates, lease comparables, TI allowances, market absorption.
CENSUS & DEMOGRAPHICS
Population density, age distribution, income brackets, insurance coverage rates by zip.
PAYER MIX ANALYTICS
Medicare Advantage penetration, commercial carrier market share, Medicaid density by trade area.
Research & Intelligence

White papers.

Original research and frameworks from our engagements. The thinking behind the methodology. Links provided upon request.

001

The Human-to-Revenue Friction Coefficient

A diagnostic model for quantifying operational leverage in middle-market companies. Why the ratio of headcount growth to revenue growth predicts margin trajectory better than any single financial metric.

Digital Transformation · Operational Efficiency
002

The Linear Scaling Trap

Why growing companies hit a wall where every dollar of revenue requires a proportional dollar of labor — and how digital transformation breaks the relationship between headcount and growth.

Private Equity · Value Creation
003

Panel Intelligence: The $400K You're Not Collecting

How independent primary care practices leave six figures on the table by not credentialing with dominant payers in their zip codes — and the data methodology to identify and capture that revenue.

Insurance Alignment · Revenue Optimization
004

Remote Care Reimbursement: The CMS Playbook for 2026

CPT codes, rates, and requirements for every CMS virtual care program — RPM, RTM, CCM, BHI, APCM, PCM, TCM. How practices building infrastructure now gain advantages late movers cannot replicate.

Remote Patient Monitoring · Reimbursement
005

Healthcare M&A: What Strategics Miss in Operational Diligence

Standard financial diligence misses the operational picture. How the Friction Coefficient, payer contract analysis, and digital maturity scoring surface value creation opportunities that revenue multiples cannot.

M&A · Due Diligence · Private Equity
Common Questions

What practices ask
before they engage.

Do we need to engage all six service lines?

No. Most practices enter through a single service line — typically insurance alignment or RPM — and expand as the data reveals adjacent opportunities. We don't push services. We surface what the analysis shows and let you decide.

How is this different from a hospital system's consulting arm?

Hospital system consultants work to funnel independent practices into their network. We work to make independent practices stronger, more profitable, and better positioned — whether they want to stay independent, attract PE investment, or sell on favorable terms. Our incentives align with yours, not a system's.

What size practice is this for?

Minimum 2–3 providers for most service lines. Insurance alignment and RPM work best with 3+ providers. Capital raises require $3M+ annual revenue. Management consulting requires enough operational complexity to warrant structured intervention — solo practitioners without staff are outside our scope.

What does the RPM program cost us?

The panel assessment is free. RPM program structure varies by practice size and model — we can discuss specifics after the assessment. The key point: this is a revenue program, not a cost center. CMS reimburses for every enrolled patient every month. The question isn't what it costs but how much revenue you're currently not capturing.

We're already working with a consultant. Why add Axiom?

Most healthcare consultants specialize in one lane — revenue cycle, or practice management, or real estate. They can't see the connections between your payer mix, your patient panel, your real estate footprint, and your operational model. We can, because we operate across all six. If your current consultant is delivering results in their lane, great — we'll complement, not compete.

Are you in our market?

We serve all major Texas metros — Houston, DFW, San Antonio, and Austin — with the data infrastructure to support each market. Medical real estate engagements are deal-specific and follow our existing client relationships. Digital transformation consulting serves clients nationally.


Start with the data.

Tell us about your practice — size, location, what's keeping you up at night. We'll pull the data for your market and show you what we find. If there's an opportunity, the numbers will speak for themselves. If there isn't, we'll tell you that too.

Schedule Your Consultation
SMU Cox MBA Houston, TX Free Panel Assessment